About Abizar Attari

  • Academic Level Degree Bachelor
  • Age 33 - 37 Years
  • Salary 1850
  • Gender Male
  • Industry Banking


An accomplished Product Manager with over 11 years of performance driven experience in UAE and India, across driving end-to-end product sales, marketing, technology, development and project management life cycle in the Banking, Finance, Insurance,and Trade sectors. Proven success in spearheading all facets of business development, partner/alliances/stakeholder management and product launch and management. Skilled in idea generation, conceptualization, business and market analysis, strategy creation, product development and implementation, and testing and commercialization of Bancassurance (distribution of insurance products through banks) products.



  • 2017 - Present
    Deem Finance

    Product Manager

    • Increased revenue by significant % through improving customer penetration on Credit Life products from 30% to 80%. • Realized a reduction of 45% in premium cost with an additional revenue of AED 20 Million YoY on Group Life policies. • Established Bancassurance model from scratch to making it fully functional with the accountability of leading the group life insurance policies on credit portfolio. • Determined and understood requirements by gathering and documenting needs, throughout the product management life cycle to manage customer expectations and resolve issues. • Facilitated seamless assistance in product planning and management activities, developed product plans through market and competitive analysis to realize the sales gap. • Developed, nurtured and maintained strategic alliances and partnerships with insurance providers, including Metlife, Union, Orient and Noor Takaful • Made strategic recommendations in achieving YoY business revenue targets for the insurance fee line. • Designed product propositions by conducting extensive market and customer analysis to meet the need of all customer segments. • Built and executed entire end to end process for insurance products, including group life, general insurance, term life and investment based life insurance.

  • 2012 - 2016
    Taha International,

    Digital Acquisition Head

    • Led the development and implementation of key management policies, marketing strategies and business development programs. • Amplified revenue to 46% and net profit to 42% in the first year of partnership by developing an online B2B distribution channel. • Improved overall market share and audience reach by executing numerous online/digital marketing campaigns and managing strategic partnerships with aggregators, including IndiaMart, Amazon and Flipkart. • Amplified sales to recognizable number by using online distribution channel in the B2B and B2C segments. • Contributed across planning and conceptualizing various digital marketing strategies to achieve business goals aimed towards realizing growth in business volumes as well as profitability. • Ensured an enriched customer portfolio and differentiation for the brand by consolidating business while effectively managing risk, shutting vulnerable product lines and remaining profitable. • Created digital concept and business plans right from initial stage to execution by assessing the product requirements to develop effective strategies that results in achieving desired market share. • Utilized creative intellect to manage communication and digital marketing operations, ensuring to meet top-line and bottom-line objectives.


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